Michael Rovinsky

Board Member

Michael Rovinsky is a healthcare strategist, advisor, and business development executive with more than 37 years of experience providing strategic counsel to senior leadership of healthcare provider organizations. His areas of specialization include strategic, business, and regulatory planning; ambulatory medical facility planning and development; hospital/physician alignment; and partnership development. Of particular relevance here, over the course of his career, Michael has prepared more than 75 CON applications and/or provided expert witness testimony in related regulatory proceedings in 12 states and the District of Columbia.

Michael currently serves as Vice President of Strategic Planning for Array Advisors, the advisory arm of Array Architects, an exclusive healthcare architectural firm. In this role, he leads Array’s strategic analytics team in conducting market assessments and developing volume projections to support master facility plans, as well as completing other strategy, CON, and related projects for clients. Michael also serves as President of Integrity Consulting Group, a healthcare consulting firm he initially founded in 1998. Current work includes developing strategic plans for individual system hospitals and facilitating progress and plan updates of a comprehensive strategic plan he helped develop for a $2 billion multi-hospital regional health system. Previously, Michael served as Associate Principal, Senior Healthcare Market Strategist for Perkins&Will; Director, Southeast Region, for Veralon Partners; Executive Director, Strategic Planning for Kaiser Permanente Health Plan of the Mid-Atlantic States; and as Interim Vice President of Planning for Sacred Heart Health System in Pensacola, FL.

Michael earned a BA in Biology and Psychology from the University of Pennsylvania in 1981 and an MBA in Health Care Management from The Wharton School in 1986. He currently serves on the Boards of the Community Health Accreditation Partner (CHAP), the Wharton Health Care Management Alumni Association, and the Southeast Society for Healthcare Strategy and Market Development.